FAQ
Rocky Mountain Chocolate Factory, Inc. - 1997
Note that these responses are not official additions to the questions; only explanations of what is required to answer them. Be sure you read the question and understand it fully before answering.
1. B. I have a question regarding question 1.B. in the case questions. It says that the shortcoming with the mission is according to theory in the text and covered in class. Do you have to relate the shortcoming of the mission in the case to all 9 components in the text, or can you relate it only to the components in the handout that was given to us regarding missions if we think that is sufficient? What do you recommend?
You should focus first on the handout (the short list). If you cannot resolve an answer there, then go to the text's long list.
2. B. What does "appropriate" mean?
Appropriate means that you can relate it back to the mission. You must specifically demonstrate this. All business objectives must relate back to the mission, according to theory on mission-objectives-strategy.
2. C. Any suggestions for re-writing the objectives?
When you are done, go back to 2a. Your objectives MUST meet ALL the criteria you have spelled out for a business objective. Critique them yourself the same as you did the original ones. If they do not meet all the criteria and are not appropriate, you need to re-write them until they do.
3. Alternatives - see FAQ - Alternatives for more information.
- Revised 10/06/2002 -